Interactive Website / Digital Campaigns / PR / Animation

COCA-COLA ARCTIC HOME

The Challenge
Coca-Cola wanted to educate consumers about the polar bear species and its plight, to empower consumers to donate and to encourage ongoing participation by allowing them to explore the virtual, 3-D Arctic world.

Our Solution
The Arctic Home website was created to let people explore the polar bears habitat virtually. We created animated assets for the website and created all of the supporting media for the campaign including a New York Times page takeover, video, and interactive ads.

Awards & Press
Cannes Shortlist - Design
New York Festival (Integrated) - Silver
Chicago ADDY - Silver - (Website, Consumer Flash, Products)
Chicago ADDY - Silver - (Banners / Pop-ups / Screensavers)
Communication Arts Magazine
Webby Awards Winner - “People’s Voice”
The FWA